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SolBridge faculty conduct impactful research across a wide range of business disciplines, including finance, marketing, entrepreneurship, sustainability, and international business, with growing strengths in artificial intelligence (AI), environmental, social, and governance (ESG), digital transformation, and Asian business studies. Through interdisciplinary scholarship, our faculty contribute to addressing real-world challenges and advancing several of the United Nations Sustainable Development Goals (SDGs), particularly those related to quality education, decent work and economic growth, industry and innovation, responsible consumption, reduced inequalities, and partnerships for sustainable development.
This page serves as a gateway to faculty expertise, research resources, and highlights of recent scholarly achievements.
Looking for a faculty member’s full biography, teaching areas, research interests, or complete publication record? Visit the Faculty Profiles on the SolBridge website, where each faculty member's comprehensive profile is maintained.
Research Areas
Research Areas
Finance, Governance & Accounting
International Business & Global Strategy
Marketing & Consumer Insights
Entrepreneurship & Innovation
Sustainability, ESG & Responsible Business
AI, Data Analytics & Digital Transformation
Leadership, Organizations & Society
Explore the primary research areas of SolBridge faculty members :
Finance, Governance, and Risk
Noor Azlinna Azizan
Research Areas: Finance, Investment Analysis, Risk Management
Contact: nazlinna@solbridge.ac.kr
Chia-Hsing Huang
Research Areas: Finance, International Business, Management
Contact: koreasing@solbridge.ac.kr
Prasad Padmanabhan
Research Areas: Macro Finance, FDI Strategies, Corporate Governance
Contact: prasad@solbridge.ac.kr
Ben Kwame Agyei-Mensah
Research Areas: Corporate Governance, Financial Reporting and Accounting
Contact: bamensah@solbridge.ac.kr
Nurmukhammad Yusupov
Research Areas: Financial Markets and Institutions, Poverty and Development
Contact: nyusupov@solbridge.ac.kr
Paul Wohlfarth
Research Areas: Macro-Finance, Applied Econometrics, Chinese Development
Contact: pwohlfarth@solbridge.ac.kr
Thierry Leutwiler
Research Areas: Fintech, Private Equity, Mergers and Acquisitions
Contact: tleutwiler@solbridge.ac.kr
Sook-Min Kim
Research Areas: Voluntary Disclosure, Capital Market Reaction, Crash, Auditing, Social & Governance Accounting, Managerial Accounting
Contact: sookminkim@gmail.com
Joon Won Lee
Research Areas: Tax
Contact: N/A
Marketing and Consumer Behavior
Rodrigo Coimbra
Research Areas: Consumer Behavior, International Marketing Management
Contact: coimbra@solbridge.ac.kr
Sang-Woo Shin
Research Areas: Dynamic Brand Choice Models, Applied Bayesian Statistics, CRM
Contact: Sangwoo.shin@solbridge.ac.kr
Sang Lin Han
Research Areas: High-Tech Marketing, B2B Marketing, Channel and Retailing
Contact: slhan@solbridge.ac.kr
Melanie Fernandes Santos
Research Areas: Social Media Marketing, Extended Reality, Brand Awareness, Consumer Behavior
Contact: fernandes.melanie@solbridge.ac.kr
Nicole Mallmann
Research Areas: Branding, Cultural Engagement, Consumer Behavior
Contact: mallmann@solbridge.ac.kr
Jinju Heo
Research Areas: Sustainable Business Models, Luxury and Metaverse Marketing
Contact: jinjuheo@solbridge.ac.kr
Entrepreneurship and Innovation
Sara Khawar
Research Areas: Entrepreneurship and Social Networks, Entrepreneurial Ecosystems
Contact: sara.khawar@solbridge.ac.kr
Irene Song
Research Areas: Entrepreneurship Education, Social Entrepreneurship
Contact: isong@solbridge.ac.kr
Jung Kwan Kim
Research Areas: Technology Innovation, Knowledge Management, Entrepreneurship
Contact: jungkwan.kim@solbridge.ac.kr
Sustainability, ESG, and Development
Nurmukhammad Yusupov
Research Areas: Poverty and Development
Contact: nyusupov@solbridge.ac.kr
International Business and Strategy
Hwansung Ju
Research Areas: International Business, IPR, Clustering and Metropolitan Areas, Global Strategy
Contact: hwansung.ju@solbridge.ac.kr
Gleb Gadelshin
Research Areas: Cultural Intelligence, Expatriate Management
Contact: gleb.gadelshin@solbridge.ac.kr
Moon Young Kim
Research Areas: International Trade and FDI, Comparative Economic History
Contact: mykim0909@solbridge.ac.kr
Technology, Data, and AI
Gilbert M. Tumibay
Research Areas: Information Systems, Software Engineering, Data Analysis
Contact: gmtumibay@solbridge.ac.kr
Shijith Kumar PM
Research Areas: Wisdom of Crowds, Judgmental Forecasting, Decision Making
Contact: shijith.pm@solbridge.ac.kr
Choonho Ryu
Research Areas: Productivity, Combinatorial optimization, Teaching evaluation
Contact: ryuchoon@solbridge.ac.kr
Organizational Behavior, Communication, and Human Development
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